Hi there! It’s awesome that you would like to learn How to Pin an Image or Video to Your Pinterest Board. But, as part of your social media marketing efforts, if you are just starting out with Pinterest marketing, I do suggest reading the first and second part of this Pinterest Training series. They are How to Create a Pinterest Business Account and How To Create A Pinterest Board.
And if you have already read those two articles and ready to continue with this lesson – Great! Just one more note – this Pinterest Training series is part of the Learn How To Do Digital Marketing topic. It is a complete guide of all digital marketing you need to learn whether you are starting as a digital marketer, an experienced one or even if you are a business owner.
Let’s begin this post now, and start with how to prepare your pin.
Prepare a Pin
Before adding an image or video to your Pinterest Board, it is best to prepare your pin.
First, it is vital to know that a pin can be an photo or video from your website, article or blog post. So, after you create and publish a new article or blog post, you can pin any photos or videos from that web page to your Pinterest Board.
Of course, you can also pin an image or video from a website, article or blog post that is not yours. Even then, you need to make sure you prepare the details for the pin.
And here are steps to prepare your Pin:
Image or Video of the Pin
First, you have to have an photo or video to pin. As mentioned above, it can be from your website that is an article or blog post. So, you must create that article or blog post with images and videos first.
It can also be an article or blog post from someone else’s website. This means you are going to share an image or video from that source. It is not your original work.
Of course, if you like, you can just pin an photo or video that is not from an article or blog post.
Title of the Pin
Next, you need to prepare the title for your pin. This is what Pinterest users will read. So make it attractive. And relevant to the topic of your image or video.
As you can see in the image above, a pin with title is more attractive. Which photo would you click on?
Remember to use keywords for the title. It can help Pinterest users to find your pin. Or be shown on their news feed because of the topic relevance.
Description of the Pin
Next, prepare the description for the pin. Write attractive description that will get people to click on your Pin and save it. When people click on your pins, you get increased views. When people click on your image or video, you drive traffic to your website.
Add hashtags in your description. This will help your pin be found by Pinterest users when they search for a particular topic. Do not add more than 20 hashtags. Also, write specific and descriptive hashtags that are meaningful and relevant to your image, topic, niche and industry.
When a Pinterest user searches for a hashtag, the freshest pins with that hashtag will appear at the top of the feed. This raises the chance that people will click on your pin. They may even save it. The best would be they visit your website.
Tip: Description is limited up to 500 characters only
This is the website address where the image or video originates from. The URL can be automatically added if you are pinning from a website or manually added by copying the URL and pasting it in the Destination Link field.
If it is your article of blog post, you should have no problem remembering it. But if it is a curated article, then take note of the URL. Jot it down somewhere.
How to Pin An Image or Video to Your Pinterest Board?
There are many ways to Pin to your Pinterest Board:
Method Number 1 – Pin From Your Website an Image or Video Stored on Your Computer
This method is when you have already published an article or blog post on your website. And the images and videos that you have added to that web page are on your computer. So, you would like to add a pin to your Pinterest board by uploading that photo or video from your computer. Here is how you do this:
Go to your Pinterest Dashboard (see screen shot below)
Click on Create Pin. And the Create Pin popup appears (see screen shot below)
Add an image or video from your computer. Earlier, in the Prepare a Pin section, you would have prepared this photo or video on your computer. Click the arrow up icon to find the image or video on your computer and add to this Pin.
You can also drag and drop an photo or video into this grey box area (where the arrow up icon is) to add it to this Pin.
Remember the Title, Description and URL that you prepared in the above Prepare a Pin section? Here is what you do with the prepared information:
From the above Title that you prepared, add the text into the Add your title field (see Pin Details screen shot for reference).
From the above Description you prepared, add the text to the Tell everyone what your Pin is about field (see Pin Details screen shot for reference)
From the Destination Link prepared above, add the URL into the Add a destination link field (see Pin Details screen shot for reference)
Next, you have to select a board that you would like to add this pin on. At the top right corner of the Create Pin popup window, Click Select (see screen shot shown below for reference)
A drop down of all the Boards you have created will appear (see screen shot shown below for reference)
Choose the Board you wish to pin this image or video (Remember to pin to the appropriate board that is relevant to the topic of this photo or video). And click Save.
At this time, if you would like to create a new board for this pin, you can choose the Create board button instead. Then follow the prompts to create your new board.
And that is it. Your pin is saved on your Pinterest Board. If you like to see how the pin looks like, simply click the option to See it now.
You will get to see your pin and details that you have added. See the screen shot below to get an idea how your pin will look like.
As you can see from the screen grab above, all the details that you have added will be in the pin. This includes the destination link which will lead the Pinterest users to your website. In effect, this drives more traffic to your website.
Method Number 2 – Pin an Image or Video Direct From Your Website Using a Social Media Plugin
If you have installed a social media plugin, one of the buttons would be for Pinterest. Below is how the Pinterest Pin button option would look like for the AddThis plugin.
This is just one of the many social media plugin options. And one of the many Pinterest pin buttons available. All these pin buttons on these social media plugins enable you to pin an photo or video directly to your Pinterest board.
Simply click on the option. And you will be brought to the next screen where you are presented some images. These photos are grabbed from the web page, and are for you to choose which image or video you would like to pin on your Pinterest board.
Choose an image that you would like to add to your Pinterest board. Move your mouse over the photo, and click Save.
Just like how it is described above in Method 1, you will be asked to Choose a board to pin this image or video to. Select the board and click Save. It will immediately be saved on your choice of board. You can also view the pin by clicking See it now.
Method Number 3 – Pin an Image or Video Direct From Your Website Using a Pinterest Browser Button
Another way to pin an image or video to your Pinterest board is to use the Pinterest Browser Button. This is a button that you download into your browser.
When you attempt to pin an photo or video from a web page, and you have not downloaded this button before, you will be asked if you would like to add this button to your browser, as shown below.
Or you can simply choose to download this button as a plugin or extension from the browser store. For example, I downloaded mine from the Chrome extension store, as shown below.
After adding this button, it will appear at the top of your browser area.
With this button on your browser, whenever you are on a web page, you can pin any image or video from that web page to your Pinterest board. Simply click on the Pinterest Browser button.
As mentioned in Method 2, all the images and videos on that web page will be displayed on the next screen. Simply choose a photo to save to your Pinterest board.
Just like the steps mentioned above in Method 1, you choose and save to the board of your choice.
Method Number 4 – Pin an Image or Video Using the Save From Site option
This option is available only on the desktop version of Pinterest. When you pin an image or video from a web page, and you are brought to the Create Pin window, there is a Save from site option on the bottom left area. See the screen grab below.
Click the Save from site option.
Enter the URL of the website into the field. You can either manually enter the URL or copy and paste the URL.
After you submit the URL, you will be brought to the page where all the images and videos grabbed are displayed. Choose the photo or video you would like to pin.
Then just like how the steps are mentioned in Method 1, you can select the board you wish to pin to. Click save and you have added a pin from that website to your Pinterest board.
And there you have it – more than 1 way for you to add an image or video to your Pinterest board.
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