How to Pin an Image or Video to Your Pinterest Board?

How to Pin An Image or Video To Your Pinterest-Board

How to Pin an Image or Video to Your Pinterest Board?

Hi there! It’s awesome that you would like to learn How to Pin an Image or Video to Your Pinterest Board. But, as part of your social media marketing efforts, if you are just starting out with Pinterest marketing, I do suggest reading the first and second part of this Pinterest Training series. They are How to Create a Pinterest Business Account and How To Create A Pinterest Board.

And if you have already read those two articles and ready to continue with this lesson – Great! Just one more note – this Pinterest Training series is part of the Learn How To Do Digital Marketing topic. It is a complete guide of all digital marketing you need to learn whether you are starting as a digital marketer, an experienced one or even if you are a business owner.

Let’s begin this post now, and start with how to prepare your pin.


Prepare a Pin

Before adding an image or video to your Pinterest Board, it is best to prepare your pin.

First, it is vital to know that a pin can be an photo or video from your website, article or blog post. So, after you create and publish a new article or blog post, you can pin any photos or videos from that web page to your Pinterest Board.

Pinterest Pins
Pinterest Pins

Of course, you can also pin an image or video from a website, article or blog post that is not yours. Even then, you need to make sure you prepare the details for the pin.

And here are steps to prepare your Pin:

Image or Video of the Pin

First, you have to have an photo or video to pin. As mentioned above, it can be from your website that is an article or blog post. So, you must create that article or blog post with images and videos first.

Image That Can Be Pinned To Your Pinterest Board
Image That Can Be Pinned To Your Pinterest Board

It can also be an article or blog post from someone else’s website. This means you are going to share an image or video from that source. It is not your original work.

Of course, if you like, you can just pin an photo or video that is not from an article or blog post.

Title of the Pin

Next, you need to prepare the title for your pin. This is what Pinterest users will read. So make it attractive. And relevant to the topic of your image or video.

Pins with Title and without title
Pins with Title and without title

As you can see in the image above, a pin with title is more attractive. Which photo would you click on?

Remember to use keywords for the title. It can help Pinterest users to find your pin. Or be shown on their news feed because of the topic relevance.

Description of the Pin

Next, prepare the description for the pin. Write attractive description that will get people to click on your Pin and save it. When people click on your pins, you get increased views. When people click on your image or video, you drive traffic to your website.

Add hashtags in your description. This will help your pin be found by Pinterest users when they search for a particular topic. Do not add more than 20 hashtags. Also, write specific and descriptive hashtags that are meaningful and relevant to your image, topic, niche and industry.

When a Pinterest user searches for a hashtag, the freshest pins with that hashtag will appear at the top of the feed. This raises the chance that people will click on your pin. They may even save it. The best would be they visit your website.

Tip: Description is limited up to 500 characters only

Destination Link

This is the website address where the image or video originates from. The URL can be automatically added if you are pinning from a website or manually added by copying the URL and pasting it in the Destination Link field.

If it is your article of blog post, you should have no problem remembering it. But if it is a curated article, then take note of the URL. Jot it down somewhere.


How to Pin An Image or Video to Your Pinterest Board?

There are many ways to Pin to your Pinterest Board:

Method Number 1 – Pin From Your Website an Image or Video Stored on Your Computer

This method is when you have already published an article or blog post on your website. And the images and videos that you have added to that web page are on your computer. So, you would like to add a pin to your Pinterest board by uploading that photo or video from your computer. Here is how you do this:

Go to your Pinterest Dashboard (see screen shot below)

Pinterest Dashboard Create Pin
Pinterest Dashboard Create Pin

Click on Create Pin. And the Create Pin popup appears (see screen shot below)

Create Pin Details Popup Window
Create Pin Details Popup Window

Add an image or video from your computer. Earlier, in the Prepare a Pin section, you would have prepared this photo or video on your computer. Click the arrow up icon to find the image or video on your computer and add to this Pin.

OR

You can also drag and drop an photo or video into this grey box area (where the arrow up icon is) to add it to this Pin.

Remember the Title, Description and URL that you prepared in the above Prepare a Pin section? Here is what you do with the prepared information:

From the above Title that you prepared, add the text into the Add your title field (see Pin Details screen shot for reference).

From the above Description you prepared, add the text to the Tell everyone what your Pin is about field (see Pin Details screen shot for reference)

From the Destination Link prepared above, add the URL into the Add a destination link field (see Pin Details screen shot for reference)

Next, you have to select a board that you would like to add this pin on. At the top right corner of the Create Pin popup window, Click Select (see screen shot shown below for reference)

Create Pin popup window - Select Board
Create Pin popup window – Select Board

A drop down of all the Boards you have created will appear (see screen shot shown below for reference)

Choose a Pinterest Board After Choosing an Image or Video
Choose a Pinterest Board After Choosing an Image or Video

Choose the Board you wish to pin this image or video (Remember to pin to the appropriate board that is relevant to the topic of this photo or video). And click Save.

Click Save to Save Image on Pinterest Board
Click Save to Save Image on Pinterest Board

At this time, if you would like to create a new board for this pin, you can choose the Create board button instead. Then follow the prompts to create your new board.

And that is it. Your pin is saved on your Pinterest Board. If you like to see how the pin looks like, simply click the option to See it now.

Click See It Now to see your saved pin
Click See It Now to see your saved pin

You will get to see your pin and details that you have added. See the screen shot below to get an idea how your pin will look like.

See It Now Shows Pinned Image with details that you have added plus the destination link
See It Now Shows Pinned Image with details that you have added plus the destination link

As you can see from the screen grab above, all the details that you have added will be in the pin. This includes the destination link which will lead the Pinterest users to your website. In effect, this drives more traffic to your website.

Method Number 2 – Pin an Image or Video Direct From Your Website Using a Social Media Plugin

If you have installed a social media plugin, one of the buttons would be for Pinterest. Below is how the Pinterest Pin button option would look like for the AddThis plugin.

Pinterest Pin Button Option from Social Media Plugin - Addthis
Pinterest Pin Button Option from Social Media Plugin – Addthis

This is just one of the many social media plugin options. And one of the many Pinterest pin buttons available. All these pin buttons on these social media plugins enable you to pin an photo or video directly to your Pinterest board.

Simply click on the option. And you will be brought to the next screen where you are presented some images. These photos are grabbed from the web page, and are for you to choose which image or video you would like to pin on your Pinterest board.

Choose an Image to Pin and Click Save
Choose an Image to Pin and Click Save

Choose an image that you would like to add to your Pinterest board. Move your mouse over the photo, and click Save.

Just like how it is described above in Method 1, you will be asked to Choose a board to pin this image or video to. Select the board and click Save. It will immediately be saved on your choice of board. You can also view the pin by clicking See it now.

Method Number 3 – Pin an Image or Video Direct From Your Website Using a Pinterest Browser Button

Another way to pin an image or video to your Pinterest board is to use the Pinterest Browser Button. This is a button that you download into your browser.

When you attempt to pin an photo or video from a web page, and you have not downloaded this button before, you will be asked if you would like to add this button to your browser, as shown below.

Download and Get Pinterest Browser Button
Download and Get Pinterest Browser Button

Or you can simply choose to download this button as a plugin or extension from the browser store. For example, I downloaded mine from the Chrome extension store, as shown below.

Add to Chrome Pinterest Save Button
Add to Chrome Pinterest Save Button
Pinterest Save Button on Browser

After adding this button, it will appear at the top of your browser area.

With this button on your browser, whenever you are on a web page, you can pin any image or video from that web page to your Pinterest board. Simply click on the Pinterest Browser button.

As mentioned in Method 2, all the images and videos on that web page will be displayed on the next screen. Simply choose a photo to save to your Pinterest board.

Just like the steps mentioned above in Method 1, you choose and save to the board of your choice.

Method Number 4 – Pin an Image or Video Using the Save From Site option

This option is available only on the desktop version of Pinterest. When you pin an image or video from a web page, and you are brought to the Create Pin window, there is a Save from site option on the bottom left area. See the screen grab below.

Save from site option on Create a Pin window for Pinterest
Save from site option on Create a Pin window for Pinterest

Click the Save from site option.

Enter the URL of the website into the field. You can either manually enter the URL or copy and paste the URL.

After you submit the URL, you will be brought to the page where all the images and videos grabbed are displayed. Choose the photo or video you would like to pin.

Then just like how the steps are mentioned in Method 1, you can select the board you wish to pin to. Click save and you have added a pin from that website to your Pinterest board.

And there you have it – more than 1 way for you to add an image or video to your Pinterest board.


Would You Like to Learn More Digital Marketing Now?

I have a secret resource where I learn all the digital marketing. It has helped me with my career and business. It is also an excellent resource to learn the latest digital marketing trends.

Now, I no longer keep it secret because I have learned that by sharing I help many people to be better digital marketers or increase income for their businesses. And I would like to share it with you. Here is the link to that awesome training resource.

Learn Digital Marketing Online
Join the Free Starter Package with just your email. No credit card needed.

Your Bonus!

When you sign up, add a comment below to let me know. Your bonus is that you get me as your mentor. Who am I? I have over 20 years of digital marketing experience, and I can help you succeed as a digital marketer or in your online business. If you would like to know more about me, go to this page About Me.

If you have ANY questions or comments about How to Pin an Image or Video to Your Pinterest Board?, ANY at all, please submit them as comments below. I will be happy to help out.

May everything you do succeed & prosper!

Timotheus


How to Create a Pinterest Board?

How to Create a Pinterest Board?

How to Create a Pinterest Board?

In a previous post, as part of the social media marketing efforts, I showed you How to Create a Pinterest Business Account? Now that you have a business account with Pinterest, it is time for you to learn How to Create a Pinterest Board?

This article is part of the How to Learn Digital Marketing Online topic. It covers all the digital marketing subjects you should learn and practice. It is ideal for anyone who is new to digital marketing, experienced with digital marketing and wishes to learn more, and even the adept business owner.


What is a Pinterest Board?

The idea of Pinterest is to have an online space like a bulletin board. Many bulletin boards in fact. And for users to pin as many images and videos to these boards as possible.

And the idea is to pin images and videos that are topics of interest of the users. Hence, the combination of the word, Pin, and the word, Interest into Pinterest.

Pinterest Boards
Pinterest Boards

As you can see from the above image, my travel Pinterest account – Asia Travel Gems, has many boards related to travel. For example, Honeymoon Destinations, Bangkok Food, Things to Do in Indonesia, Malaysia Travel, and many more.

Inside each of these boards are images and videos from travel articles that I found on the World Wide Web. Many are also from my travel blog – Asia Travel Gems.

I pin images and videos of interesting travel articles as well as my own travel blog posts. These pins will appear on Pinterest users news feed. And when they find it interesting, they will click on the pin.

And when they see the pin, and are interest to find out more, they can click on a link provided. The link will take them to the blog post or article.

You can see how this can bring traffic from Pinterest to your website. When I post my travel articles from Asia Travel Gems, and people click to see the pin and then to my travel blog, I gain traffic. And with traffic, I can convert visitors to customers.


Create Your First Pinterest Board

Ready to create your first Pinterest Board? Well done. Let us begin by going to your Pinterest Dashboard, and click on the Board option that is on the main menu.

Boards Tab on Pinterest Dashboard
Boards Tab on Pinterest Dashboard

As you can see, there is a Create Board option. Click on that.

Create a Pinterest Board Option
Create a Pinterest Board Option

A window pops up, and it is the Create Board popup.

Pinterest Board Details
Pinterest Board Details

Enter the details as follows:

  • Name – Choose a name for the topic of your board. For example, if your board is about Pet Accessories, then name it as that.
  • Visibility – If you are not ready, you can keep the board secret. Otherwise, it is good to make your board public .

After you fill in the above details, click on the Create button.

You will be brought to a screen where you can edit your newly created board. Click on the pen icon to edit your board.

Pen Icon Button to Edit Pinterest Board Details
Pen Icon Button to Edit Pinterest Board Details

The Edit window for your board will popup. It looks like the image below.

Edit Your Pinterest Board popup
Edit Your Pinterest Board popup

Fill in the details for your new Pinterest Board.

  • Name – This is the name of your board. If you filled this in earlier, the name you gave will appear here. But if you have not given a name before, you can write the name for this board. Remember – it should reflect the topic of this board. Be relevant.
  • Description – Write a long description of what your board is about. This helps with search, and people can find your board based on what is written here.
  • Category – Try to find the right category for the topic of your board. If there is no category that fits, consider the closest one. If you are unable to decide on a topic, then choose Other. Being in the right category helps with search too, and being found by Pinterest users.
  • Cover – This is default. Usually the last few images or videos that you pin are the cover. But if there is a particular image or video you feel best represents this board, then you can choose that to be the cover for this board.
  • Visibility – mentioned in point 3, you can choose to keep this board secret. Otherwise, it is good to make your board public .
  • Personalization – Keep this as default. Do not change this.
  • Collaborators – This is the Awesome part. It helps to grow your followers and viewers. Add people who can help you increase pins on your board.

When they add a pin, their followers can see it too. And they will follow you. All these add to views. And with more views and followers, you can get more traffic to your websites

  • Click Save

There! You have just created your first Board. Congratulations! Now your board is ready for you to add pins. To know how to do that, please go read my article on How to Add An Image or Video to Your Pinterest Board.


Can’t Wait for the Next Blog Post?

We have come to the end of this article – How to Create a Pinterest Board? Can’t wait for the next blog post? Would you like to learn all digital marketing strategies Now? Here is a link to the platform where I learned digital marketing, and stay updated on the latest trends.

Learn Digital Marketing Online
Join the Free Starter Package with just your email. No credit card needed.

Your Bonus!

When you sign up, add a comment below to let me know. Your bonus is that you get me as your mentor. Who am I? I have over 20 years of digital marketing experience, and I can help you succeed as a digital marketer or in your online business. If you would like to know more about me, go to this page About Me.


If you have ANY questions or comments about How to Create a Pinterest Board? , ANY at all, please submit them as comments below. I will be happy to help out.

May everything you do succeed & prosper!

Timotheus

How to Create a Pinterest Business Account?

How to Create a Pinterest Business Account

How to Create a Pinterest Business Account?

Previously, we discussed about 10 Useful Social Media Marketing Tips for Your Business that is part of the Learn How to Do Digital Marketing series. And in that article, I mentioned about the importance of choosing which social platform to focus on. Especially if your team is small or there is only you doing all the work.

Pinterest is the chosen social media vehicle for my online businesses. Today, I will show you How to Create a Pinterest Business Account?

Pinterest Increased Traffic to My Website

I focus more on this platform, and it is showing great results. In just a few months, I have increased my followers and unique viewers from a few to thousands. This has resulted in increased traffic to my websites.

As you know, large volume of traffic is important. It is how we can generate sales and income from our websites. Visitors are opportunities to convert into them into customers.

As such, with a Pinterest marketing strategy that brings great results, many people have asked me to provide training on how I did it. So, here it is.

But this is just the first of a series of Pinterest training. The ultimate secret of how I get thousands of followers and viewers on Pinterest will be the last part of this series of training.

I designed the training to be so because in order to get there, to find out how I managed to be successful with Pinterest, you need to learn the basics first. In other words, to get there, you have to start from here.

So let’s begin, shall we?


Why Do You Need to Create a Pinterest Business Account?

I know right? Good question. I too asked the same when I started with Pinterest. Back then, as I researched about this, I realized there are many good reasons for a Pinterest Business Acccount. Here they are:

Pinterest Business Account is Free
  • It is FREE! You read this right. There are no additional charges to have a Pinterest Business Acccount. And as you discover more good reasons below, you will surely come to the same conclusion that I had. And that is to get a Pinterest Business Account.
  • Access Pinterest Analytics. This will help you improve your Pinterest Marketing. With analytics, you will know what pins your audience likes, what are the trending posts, and when to post for maximum results.
  • More control of your branding and content attribution. Branding is important as it will serve long term success for your business. And with a Pinterest Business Account, you can claim attribution for all your pins. As such, you gain increased brand exposure and brand awareness.
  • You can claim your website, Etsy page, and other social accounts. This also improves branding. Claiming your online assets such as your website ensures your name and profile photo appears with every Pin.
  • Advertise on Pinterest. Again, for increasing brand exposure and brand awareness, advertisements can be the vehicle to achieve that. Plus, promotions can drive more traffic to your website. Again, as mentioned above, this is opportunity to convert visitors to customers. As such, this can boost sales and revenue.

Awesome! Now How to Create My Pinterest Business Account?

After reading all the benefits, I bet you are ready to create your Pinterest Business Account. There are a few ways to do it. And here they are:

I Already Have a Pinterest Account. How Do I Add the Pinterest Business Account to This Existing One?

  1. Simply log in to your personal Pinterest Account
  2. Click on the more options – this is the three dots at the top right corner of your dashboard (see image below)
  3. Select Add a free business profile and click the option (see image below)
  4. Follow the prompts on the screen
    a. Choose at least 1 topic (preferably this is a topic related to your business)
    b. Are you going to advertise? If yes, then indicate your interest in advertising. Pinterest will recommend which of your content to promote. And also offer you guidance on how to create your first ad
  5. Select your business type
  6. Enter your business name
  7. Enter your business email
  8. Enter your business website

    The following are options. You can choose to do it later.
  9. Claim your Instagram, Etsy, or Youtube accounts
  10. Download the Pinterest browser button
  11. Copy boards from your personal profile
Add A Free Business Profile Option on Pinterest
Add A Free Business Profile Option on Pinterest

If you choose to migrate the boards from your personal account, you will be taken directly to your new business profile from now on whenever you log in.

If you are not migrating the boards, then you will be asked to create your first pin.

I Do Not Want to Link The Business Account to My Personal Pinterest Account. How Do I Do That?

There is a choice whether you want to link your personal account to your business account. If you wish to link them, the steps are above. If you do not, and wish to create a totally new business account, then follow these steps:

  1. Log out of your personal account if you are still logged in
  2. Go to this link – pinterest.com/business/create/
  3. Complete all required fields:
    a. Email address
    b. Password
    c. Business name
    d. Business type
  4. Then click Create account
Create Pinterest Business Account

Another method for this option

After you log out, and there is a window like the one on the left (or above if you are reading this on a mobile phone), look for the Create a business account option.

Click on it.

Follow the prompts, and complete the fields in Step 3 above.

Then click Create account.

Note – This option will require you to sign in to your personal and business accounts separately.

I Have a Personal Account. Can I Change It To a Business Account?

Sure! Just follow these steps.

  1. If you are not in your personal account, then log in to it
  2. Go to pinterest.com/business/convert/
  3. Complete all required fields:
    a. Business name
    b. Business website
    c. Business type
  4. Then click Create account

I Have Created My Pinterest Business Account. What Next?

Once your account is created, you should update your account details. Again, click on the more options button. Just a gentle reminder, this is the three dots at the top right corner of your dashboard. Then select Edit Settings, and click on that option.

The 1st tab you will see is Edit Profile (see image below).

Edit Profile of Pinterest Business Account
Edit Profile of Pinterest Business Account

Remember to update the following:

  1. Change profile photo – This should be your logo or a photo that reflects the niche or industry of your business. E.g. if you are in the pet industry, you can add a photo of pets as your profile photo. Or if your niche is dogs, then a photo of a dog. Of course, ideally it is best to put your logo here. So that people can be aware of your brand and remember your brand. And whenever you post a pin or people share your pin, they can see your logo that goes with the pin.
  2. Display name – This is the name you would like people to see when they see your pin or visit your account.
  3. Username – Make this your brand name. E.g. you can see from the image above, I use asiatravelgems for Asia Travel Gems. This is so that when I share my Pinterest account, people can see my brand name.
  4. About your profile – good to write a detailed profile to tell people what your board is about.
  5. Location – This is optional – To me, this is only useful if you have a store location or office space where people can visit and buy stuff.
  6. Featured boards – When you have a good range of Boards, this option is good to do. You can feature the boards you believe either need a lot of visibility or are very popular. This is shown on the front page when people visit your account. In a way, it tells people what your account is all about and will encourage more people to follow you. Click on Edit if you are ready to feature some of your boards.

Take your time to explore the rest of the tabs. It is always best to fill as much of your profile as possible. But of course, bear in mind what you really want people to see about your brand.

Be selective. You can always add the details later when you feel the time is right.

Now that you have created your Pinterest Business Account, go read my posts about How to Create a Pinterest Board. And then How to Add an Image or Video to Your Pinterest Board.


Can’t Wait for the Next Blog Post?

We have come to the end of this article – How to Create a Pinterest Business Account? Can’t wait for the next blog post? Would you like to learn all digital marketing strategies Now? Here is a link to the platform where I learned digital marketing, and stay updated on the latest trends.

Learn Digital Marketing Online
Join the Free Starter Package with just your email. No credit card needed.

Your Bonus!

When you sign up, add a comment below to let me know. Your bonus is that you get me as your mentor. Who am I? I have over 20 years of digital marketing experience, and I can help you succeed as a digital marketer or in your online business. If you would like to know more about me, go to this page About Me.


If you have ANY questions or comments about How to Create a Pinterest Business Account?, ANY at all, please submit them as comments below. I will be happy to help out.

May everything you do succeed & prosper!

Timotheus

11 Off Page SEO Techniques for 1st Page Rank

11 Off Page SEO Techniques for 1st Page Rank

11 Off Page SEO Techniques for 1st Page Rank

In previous posts, we discussed about What is SEO and How Does It Work, the 12 On Page SEO Techniques, and How to Find the Best Keywords for Your Website. All these are posts about SEO (Search Engine Optimization) that is part of the main article titled How to Learn Digital Marketing Online – The Ultimate Guide. The articles contain powerful and effective SEO strategies that can help your website get ranked higher. Even on 1st Page of Google and other search engines. But they are not enough.

You still need to do Off Page SEO. And today I will present to you the 11 Off Page SEO Techniques for 1st Page Rank. As this is a long article, I have created a List of Content for your easy access (shown below). But I do highly recommend you read the entire article.


List of Content

  1. What is Off Page SEO?
  2. What Are Backlinks?
  3. What are the 11 Off Page SEO Techniques for 1st Page Rank?
  4. What is Guest Posting?
  5. What is Article Submission?
  6. What is Visual Marketing?
  7. What is Broken Link Opportunity?
  8. What is Influencer Marketing Outreach?
  9. What is a Question & Answer Site?
  10. What is Blog Commenting?
  11. What is Content Publishing Platform?
  12. What is a Podcast?
  13. What is a Press Release?
  14. What are Social Media Signals?
  15. What are Outdated Off Page SEO Techniques That No Longer Work in 2019?
  16. Can’t wait for the next blog post?
  17. Your Bonus!

What Is Off Page SEO?

In simple terms, Off Page SEO is the digital marketing effort where you create presence or mention of your brand, website or web pages on other online sites. This can be on another website, on social media, on online forums, and any other online property that is on the World Wide Web.

Search Spider Bot for SEO

After the search spiders have found your website, they will look at your On Page SEO efforts to understand what your website is all about. They will also see if you have done a good job at On Page SEO. After that, they will index your website.

Next, the search spiders will scour the Internet to see if there are any backlinks or mentions of your brand, website or web pages. Every quality mention or backlink to your website will help increase your website’s and web pages’ search ranking.


When another website links back to your website, it is a like a thumbs up for your website. When search engines find these links, they see it as a sign that your website has been found to be of value to others.

Backlinks

This is called a Backlink. It is one of the SEO ranking factors in a search engine algorithm. The more backlinks your website has, the higher the ranking for your website.

But the backlink must be a quality backlink. That means it must be a link from another site that has relevance to your website’s topic. The other is the authority of the other page or website that is linking back to your page.

Page content length is one of the ways search engines determine if a particular page has authority. It also helps search engines to know if that page contains valuable content to a reader.


What are the 11 Off Page SEO Techniques for 1st Page Rank?

There are many Off Page SEO Techniques that can help rank your website or web pages on the 1st Page of search results. Here are 11 of them that I find is more relevant today. They are:

  1. Guest Posting
  2. Article Submission
  3. Visual Marketing
  4. Broken Link Opportunity
  5. Influencer Marketing Outreach
  6. Question & Answer Sites
  7. Blog Commenting
  8. Content Publishing Platform
  9. Podcasts
  10. Press Releases
  11. Social Signals

Let’s discuss each of these now.


What is Guest Posting?

I remember many years ago when I received my first invitation to write an article for a publisher. Their website was about business, and there is a section of their site dedicated to digital marketing. They asked if I could write an article for them as a guest writer.

Immediately, I grabbed the opportunity. It meant that I could get a quality backlink for my business website from an authority site. Also, I could build a relationship with the host site, their readers as well as build brand awareness.

This is Guest Posting. And it is one of the best Off Page SEO Technique to apply. Just take note to make sure that the website you are writing for is related to your niche and industry. Added to that, when the host site is of good authority, you can build a high quality and natural backlink.

In addition, when you guest post on a reputable site, your reputation is heightened.

There is no need to wait for an invite to write, too. You can use search engines to find sites that are looking for guest bloggers. Just make sure that you find those that are related to your niche and industry. Also, they have some authority. Do it right, and you will increase traffic to your website that can lead to more sales.

Still a little unsure how to do it right? Here is Free Training for you – A Complete Blueprint on Guest Posting:

Complete Blueprint on Guest Posting
Complete Blueprint on Guest Posting

Click on the above image to access the Free Training. All you have to give is your email address. No credit card required.


What is Article Submission?

Another technique that I often use is Article Submission. Just like the above, for Guest Posting, you write an original and quality article. But this time, you submit your article to websites that allow you to submit articles to them. One such site is Sooperarticles.

Again, just make sure that you submit to sites or categories within sites that are related to your niche or industry. Also, read all the guidelines, terms and conditions carefully. You do not want to appear as spam.

For more details on how to do this awesome Off Page SEO Technique as well as get a list of more article submission sites, take a look at this Free Training from the founder of the best training platform that many digital marketers and I learn from:

Article Submission Training by Carson of Wealthy Affiliate
Article Submission Training by Carson of Wealthy Affiliate

Click on the above image to access the Free Training. All you have to give is your email address. No credit card required.


What is Visual Marketing?

At the point of writing this article, Google reported that images are returned for 23% of search queries. It is increasing every year. More and more people are searching using a form of visual.

Consumers’ attention span is decreasing every day. So are their ability for retention. Many do not spend more than few minutes reading an article. They prefer visuals.

It can be images, videos, infographics, presentations, and many others. It is no surprise that this is the break out digital marketing trend in 2019.

“The future of search will be about pictures rather than keywords”

– Pinterest CEO, Ben Silvermann

As a digital marketer, it is critical that you create more visual marketing content. Many businesses are preparing and revising their websites for visual search. Being found on image or video searches can drive traffic to your website.

Today, Images Appear At The Top Area of Search Results
Today, Images Appear At The Top Area of Search Results

Today, images appear at the top of search results (as seen in the screen shot above). To get your images and videos ranking high on images or video searches, focus on schema markup and metadata. These will be textual information for search spiders to crawl and index.


Broken Link

Most websites have outbound links to other web pages. At times, for some reason or other, the web page no longer exists. This can result in a broken or dead link, which is not good for the website that is linking to it.

This is an opportunity for you to build a backlink. You can write to the webmaster of the website, and mention that you noticed a broken link on their website. Then offer a link to your web page as a replacement for that broken link.

Again, you must remember that the website you are targeting must be related to your niche and industry. Also, it must be a reputable website with good level of authority.

There are many online tools to find such sites with broken links. One of the online tools is Wikigrabber that helps you find Wikipedia pages that need citations and dead or broken link replacements.


What is Influencer Marketing Outreach?

Influencer Marketing

An online influencer can help you reach out to a large and loyal group of audience. When the influencer shares your content or even mention your brand, it helps with higher ranking for your website. Also, this can send traffic to your website, increase sales and even adds authority to your brand.

The only concern here is to find an authentic influencer who has a huge audience with credibility and loyal fans. Plus, the influencer must be in your niche or market. You can either build a relationship with them, and eventually invite them to mention your brand or blog post. Or you can pay them to endorse your product, service or brand.

Other advantages of influencers, besides SEO and higher ranking, are credibility and sales. With your brand associated with the influencer, you gain more credibility easily. And as such, it is also easier to convince the fans to act on call to actions; such as buy a product or service. The fans may even advocate your brand.


What is a Question & Answer Site?

Have you heard of Quora? It is one of those sites where people can ask questions and get answers from anyone.

For example, I have a travel blog called Asia Travel Gems. I would answer questions about places to see, eat and stay in Asia. Whenever I do that, I leave behind a link to the website as part of my signature, at the end of my comment or answer.

This Off Page SEO technique helps my website to acquire a quality backlink. Also, it increases brand awareness and improves reputation. When readers click on the link at the signature, it drives traffic to my website.

Just like all the above Off Page SEO techniques, make sure that you find Questions & Answer sites that are related to your website and business. When you provide answers, give full and complete information. Also, make it valuable and helpful.

Here is a Free Video Training on How to Get Free Traffic From Quora:

How to Get Free Traffic From Quora
How to Get Free Traffic From Quora

Click on the above image to access the Free Training. All you have to give is your email address. No credit card required.

Besides Quora, there are many other Questions & Answer sites. A few more examples are Answers.com, Ask.com, and Yahoo Answers. Find the ones that are related to the topic on your website, find questions where you have the right, quality and helpful answer, then give the information.


What is Blog Commenting?

Another way to gain higher ranking and traffic is to comment on other blog posts or articles. Always read the blog post or article first. Then, after understanding the topic, write a meaningful comment that shares your view on the topic.

Do not write short comments such as ‘Great post!’ or ‘Well done!’. You have an opinion. Share it. This will grab attention from readers.

Many blogs allow you to leave a link to your website. So, when you leave an engaging comment, readers may click on your link and this drives traffic to your website. It doesn’t hurt that the link will also be a backlink.


What is Content Publishing Platform?

These are platforms where people can contribute and consume content. Some examples are SlideShare, Tumblr, Medium and Blogger.

When you share content on these platforms, you should share original and authentic content. Who knows? It may go viral. And this can drive traffic and build a following.


What is a Podcast?

Podcasts are a great way to build brand exposure. It is an audio clip of a recording. The recording is usually just you speaking on a topic or having a conversation with a guest speaker.

You can share the podcasts on platforms like Buzzsprout and Soundcloud. These platforms have millions of active users who engage with them every day. You can find and connect with your target audience here.

Again, this can drive traffic to your website. You may even find yourself becoming an authority and an influencer.

Need ideas on how to do a great podcast? Below is a Free Video Training on 8 Podcasting Tips.

8 Podcasting Tips
8 Podcasting Tips

Click on the above image to access the Free Training. All you have to give is your email address. No credit card required.


What is a Press Release?

A Press Release is a written communication about an event, a product or any important happening at a business. When the online media picks up on the press release, you will get a very high quality backlink.

At the same time, the media exposure can bring you lots of traffic to your website. There is also the valuable mention of your brand that the search engines like.

Most often, press releases are focused on long term value to the company such as brand awareness, brand exposure, online visibility, and reputation.


What are Social Media Signals?

When people like, share, vote, pin, or heart your posts on social media, also mention your brand too, these activities send social signals to the search engines. So, don’t just create a social media account. Be active on it. Engage with your fans and followers!

In 2014, Forbes said that social media is no longer a luxury, it is a necessity. And this has proven to be very true today. Businesses must have a presence on social media, and engage actively with their audience.

Some ways of engaging your customers is to reply to their comments within 24 hours. If possible, even immediately. Get your customer support on the job, and respond to all questions, feedback, complaints or compliments as soon as possible.

Social Signals

As your website’s social signals increase, so will your ranking on search engines. I have personally experienced ranking for one of my websites go up within a day just after being active on Twitter.

Speaking of Twitter, there many social networks for you to consider. There are Facebook, Instagram, Pinterest, LinkedIn, and YouTube. It is all right to have a presence in all of the social networks. But if your team is small or it is only you doing the work, then just pick a few that perform better for you.

I am speaking of traffic. Social media can bring relevant traffic to your website that can be converted to sales. For example, for my travel blog, I have found that Pinterest works very well. It drives a lot of relevant traffic to my website.

Increased traffic does increase search ranking for your website. When there is high traffic to your website, it is telling the search engines that your website is relevant, popular and of interest to people.


What are Outdated Off Page SEO Techniques That No Longer Work in 2019?

Having discussed the above Off Page SEO Techniques, I would like to highlight that there are some techniques that used to work in the past, and in 2019 they seem to have lost their mojo.

These are tactics such as submissions to directory listings, social bookmarking, classified ads, Web 2.0 and more. I will discuss this in a future article. So do join my mailing list to get updates when I publish it.


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If you have ANY questions or comments about 11 Off Page SEO Techniques for 1st Page Rank , ANY at all, please submit them as comments below. I will be happy to help out.

May everything you do succeed & prosper!

Timotheus

12 On Page SEO Techniques for 1st Page Rank

12 On Page SEO Techniques for 1st Page Rank

12 On Page SEO Techniques for 1st Page Rank

This post – 12 On Page SEO Techniques for 1st Page Rank – continues from the earlier post – What Is SEO and How Does It Work? Also, it is an extension from the detailed article – How to Learn Digital Marketing Online – The Ultimate Guide.

When you read the earlier posts mentioned above, you will understand that I am writing from this point of view – this series of posts are designed and written for those who would like to be digital marketers, learn more about digital marketing, or entrepreneurs who wish to learn about digital marketing for their online businesses.

Ready? Let’s start with the basic – What is On Page SEO?


Woah. Before that, as I write this article, I realized it has become a really long piece. So to make things easier, here is a Content Table (in case you like to jump to specific sub topics):

Content Table

  1. What is On Page SEO?
  2. The Importance of Keywords
  3. Effective On Page SEO Technique #1 of 12 – Title Tag
  4. Effective On Page SEO Technique #2 of 12 – Meta Description
  5. Effective On Page SEO Technique #3 of 12 – Headings
  6. Effective On Page SEO Technique #4 of 12 – Image Alt Text Tag
  7. Effective On Page SEO Technique #5 of 12 – Online Videos
  8. Effective On Page SEO Technique #6 of 12 – Internal Linking
  9. Effective On Page SEO Technique #7 of 12 – XML Sitemap
  10. Effective On Page SEO Technique #8 of 12 – No Duplicate Content
  11. Effective On Page SEO Technique #9 of 12 – No Broken Links
  12. Effective On Page SEO Technique #10 of 12 – SEO Friendly URL
  13. Effective On Page SEO Technique #11 of 12 – Site Loading Speed
  14. Effective On Page SEO Technique #12 of 12 – Mobile Friendly Site
  15. Next, Off Page SEO
  16. Can’t Wait for Next Update? Join Free Training Here + BONUS!

What is On Page SEO?

On Page SEO is Search Engine Optimization techniques done on your website. It includes tactics such as strategically placing keywords on the pages of your website. For example, on the site title, page title, within the content, image alternate text tag, etc.

There are, of course, more techniques than just the ones mentioned. Here, I present 7 Effective On Page Seo Techniques that can get your website, page or post on 1st page of Google and other search engines. They are described in the following.


The Importance of Keywords

How You Can Make Money from Internet

Keywords are critical to the success of your website and advertising campaigns. They are the words that people use to find products, services, brands and information. In short, they are the words people use to find your business, your website.

As a digital marketer, you will need to understand how important keywords are, and the significance of Keyword Research. To learn more about Keywords and Keyword Research, read this article about How To Find The Best Keywords For Your Website. It will help you with these 12 On Page SEO Techniques for 1st Page Rank.


Effective On Page SEO Technique #1 of 12 – Title Tag

The first of the On Page SEO technique I would like to share with you is the Title Tag. This is the title that you give for each page on your website. Take a look at the image below. The title tag is displayed in blue color on search engine results.

On Page SEO - Examples of Title Tags
On Page SEO – Examples of Title Tags

The title tag helps spiders or search bots to know what the main topic of a web page is all about. For example, from the image shown above, the title tag of Kohepets Singapore is – Online Pet Shop – Kohepets Singapore. This tells the search bots that the website is about online shopping for pet products by a brand named Kohepets Singapore.

One crucial point to note is that this is the text that most people will read on search engine results. Generally, it is the first thing searchers will see when they look at the list of search results.

Below are some tips for you. Take note on How to Write a Powerful and Effective Title Tag:

  1. Each page needs its own unique title tag. No duplicate titles on other pages.
  2. Ensure title is relevant to the content of the page
  3. Title Tag has a limit of 55 to 60 characters. Write wisely.
  4. Use local and national keywords
  5. Don’t use special characters like ($, %, @, etc)
  6. Don’t use call to action (call now, buy now, etc)

How to Insert Title Tag to Your Website or a Web Page? – Free Training For You!

Today, doing On Page SEO techniques like the Title Tag can be very easy, especially if you are using WordPress. There is a plugin called All In One SEO. And it makes doing On Page SEO easy.

Below is a video that teaches you how to add the All In One SEO plugin to your website, and how to use it to set up all the On Page SEO such as Title Tag. The video also does a good job of explaining what is SEO?, how does it work?, why SEO is important to your online business?, and how Good SEO looks in Google.

So, don’t miss this Free training. All you have to do is give your email address. No credit card info required. And you can access one of the best digital marketing program, and learn from videos like this one. This is the program where I learn from to become a digital marketing expert.

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How To Use All In One SEO for On Page SEO
How To Use All In One SEO for On Page SEO – Watch Now!


Effective On Page SEO Technique #2 of 12 – Meta Description

The meta description provides a brief description of what the website or web page is all about. On search results, they appear just below the title tags. See the areas indicated by red arrows in the image below.

On Page SEO - Meta Descriptions
On Page SEO – Meta Descriptions

By the way, many experts have said that meta descriptions play little or no role in ranking your website higher. But I do find they do play some part in ranking.

I mean, take a look at the image above. Notice that the keywords are in bold? I believe that is a hint from the search engine that text in the meta description is considered. At least for relevance to the search query.

Nevertheless, meta descriptions are still important in the sense that searchers read them. They are opportunities for you to convince searchers to click on your link.

* Digital Marketing Tip: Meta Descriptions are excellent
to have Call to Action

If you do not add Meta Description to your website or web page, Google and other search engines will take random text from your website, and place it there. You may not like that to happen because you may end up with text that you do not want people to see.

Here are some tips on How to Write a Powerful and Effective Meta Description:

  1.  Write compelling copy to increase number of people click through to your website
  2. Meta Description can have less than 160 characters. Write wisely.
  3. Try your best to make the meta description consistent with the title tag
  4. As mentioned above, you can include Call to Action
  5. You can ask questions to entice searchers to click on the link to your website
  6. No duplicate meta descriptions
  7.  Write naturally

Just like for the Title Tag, here is a Free Training about SEO and How to Do the Meta Description for your website. To watch, just give your email address. No credit card required.

How To Use All In One SEO for On Page SEO
How To Use All In One SEO for On Page SEO – Watch Now!


Effective On Page SEO Technique #3 of 12 – Headings

Headings are great for breaking up the text and organizing your content into sections. This makes it easier for readers to consume the information. At the same time, it makes it easier for the search bots to understand what your website or web page is all about. Google and other search engines look at Headers to determine how relevant the page is to a user’s search query. As such, headers are one of the important On Page SEO factors that you must do.

As you write your content, organize it into sections. Then add headings for each section. The headers are usually a short summary or explanation of what the information within the section of content will be about.

Take a look at this article that you are reading. You will notice that for each of the On Page SEO Technique I am sharing, I have given a header before discussing about that sub topic. Another example is the header used in a travel blog (see image below):

On Page SEO - Example of a Header
On Page SEO – Example of a Header

You can create up to 6 levels of headers. They are called H1 tag, H2 tag, H3 tag, H4 tag, H5 tag and H6 tag. The ‘H’ stands for Header, of course.

H1 is for the main heading of your web page or post. It can also be the title of your article. Add the keyword that you are ranking for into this main header.

H2 to H6 are the subsequent sub headers. They are sequential in levels. What this means is that H2 is the sub header within H1. H3 is the sub header within H2. And so on. Here is a look at how the levels are done:

  • H1 tag for Header 1
    • H2 tag for Header 2
      • H3 tag for Header 3
        • H4 tag for Header 4
          • H5 tag for Header 5
            • H6 tag for Header 6

* Digital Marketing Tip: Add Keyword to H1 only. For H2 to H6, write naturally. Make sure headers are relevant to section content

* Additional Digital Marketing Tip: Most sites use up to H4. Rarely H5 and H6 are used.

Here are some tips on How to Write a Powerful and Effective Headers:

  1. Use headings that are relevant to content, i.e. to each section
  2. Include your main keywords in H1s and H2s
  3. For H3 to H6, write naturally. Just make sure the headers is relevant to the section content
  4. Make sure the headings are related to the primary keyword/header for that page
  5. Don’t use special characters like $, %, @, etc
  6. Don’t use same headings each time
  7. Do not use one word headers

For the above point 6, where I said not to use the same headings, this is a rule that sometimes can be bent. It all depends on what you are writing, and how you are presenting the information. Also, when the repeated words make sense and easier for the readers to understand the content, then why not?

A good example is this very article that I am writing. I wrestled with whether to write the headers as the number of the On Page SEO – e.g. #3 of 7 – Headers. Then I felt that it would be too short, and will not make sense to the reader. Plus, it does not align with the primary keyword and header.

So, I decided to repeat the text – Effective On Page SEO Technique – followed by the numbering and the actual On Page SEO technique – i.e. Effective On Page SEO Technique #3 of 7 – Headers.


Effective On Page SEO Technique #4 of 12 – Image Alt Text Tag

Today, when you do a search query, you will see images as part of the search results. Here is an example of how they will appear (see image below, red box):

On Page SEO - Images Appear On Search Results
On Page SEO – Images Appear On Search Results

As you can see, the images appear high on a Search Engine Results Page (SERP). As mentioned in the article – What is SEO and How Does It Work?, 91.5% of searchers will click on a link that is on the 1st Page SERP. Thus, this increases traffic to your website. This makes images very important for SEO.

Another reason why images are becoming critical for SEO is that more and more people are using image search. They prefer images rather than text. In January 2019, Google reported that 19% of search queries are images. I just checked today, 26 June 2019, the image search queries have increased to 23%.

Google reports a daily search of 3.5 billion per day. 23% of that amount is around 805,000,000 searches per day! Can you, as a digital marketer, afford to lose that amount of potential traffic?

What is the Image Alt Text Tag?

The Alternative Text Tag is the text that can be seen when the image is not displayed. The tag also can be used by visually impaired users who are using screen readers. They can read the alt tag to better understand what the image is all about.

On Page SEO - Alt Text Tag for Images
On Page SEO – Alt Text Tag for Images

The most important part is for the search bots to understand what an image is about. You see, search bots cannot view an image. So, while you and can view an image, and we can interpret that image, search bots cannot do so. An Alt Tag informs the search bot all about an image, and enables them to be able to index that image.

When an image is indexed, it has the potential to appear on the image search results or even on the usual search results page, as seen above. Do you see the importance and potential of an image for SEO now?

Besides the usefulness for SEO, images can improve your content. A picture paint a thousand words. These days, people do not like to read blocks of text. Images can help break up the content, and make it more easy to consume.

With images, people will enjoy reading your articles. And will spend more time on your website. Again, this is good for SEO. When people stay for a longer time on your web page (rather than bounce off quickly), search engines translate that to your web page having quality and valuable content that people like. This boost the SEO ranking factor for your website, and as a result boosts your website’s ranking.

Here are some tips on How to Write a Powerful and Effective Alternative Text Tags:

  1. Make sure you own the images before you add to your website – e.g. photos taken by your using your camera or your mobile phone
  2. Buy stock photos if you cannot afford to take photos by a professional
  3. Alternatively, you can use images that are copyright free
  4. Use good quality photos
  5. Be aware of image size
  6. Use keywords in your filename
  7. Save images as GIF, JPG, PNG, WebP or SVG
  8. Add Alt Text Tags to your images
  9. Use your keywords in your Alt Text Tags – just one or two. This is not really necessary, too.
  10. Be descriptive – e.g. shoes vs red shoes with strap and 6 inch heels. The latter is better for SEO.
  11. Don’t need to use dashes


Effective On Page SEO Technique #5 of 12 – Online Videos

I have said it before. And I will continue to say it. Video is the future.

These days, as mentioned above, people prefer to see images. Better still, present the information in a video, and they will enjoy watching it.

In the past, there are those who argue that videos take too long to download. The playback is slow. And many other arguments. Today, videos can be downloaded or streamed very quickly. And with 5G on the horizon, there will be no issue about speed.

For SEO, it is ideal to create the videos on YouTube. Then embed that video into your blog post or web article. This will improve the ranking of your website or web page. It can even reach the coveted 1st Page position.

Below is a screen shot of a hotel review that included an embedded YouTube video. If you like to see how the video is added and complemented to the post, Click on the Image Below.

On Page SEO - YouTube Video of Hotel Embeded in Post, To See How It Is Done - Click Above Image
On Page SEO – YouTube Video of Hotel Embeded in Post, To See How It Is Done – Click Above Image

Consider this – YouTube is owned by Google. As such, it has been observed that embedding a YouTube video that is relevant to a blog post or article has helped increase ranking.

I know of an Internet Marketer who experimented with embedding videos. After his blog post reached the 2nd page of SERP, he created and embedded a YouTube video to that same post. The next day, his web page’s ranking reached the 1st Page.

But it is all not so simple as just creating and embedding a YouTube video. You need to do SEO for the video too. I will share more about this in a future post. Meantime, do join my mailing list to make sure you receive updates.

Alternatively, if you can’t wait, and would like to quickly learn more digital marketing, Click Here to join the same program where I learn to be a digital marketing expert. No credit card required. And the Starter Package is Free.

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Effective On Page SEO Technique #6 of 12 – Internal Linking

One of the powerful and effective On Page SEO technique is Internal Linking. This is achieved when you replace text on your posts with a link that directs visitors to a different page or post on your website.

Here is what it looks like. See the underlined text circled in red in the below image.

On Page SEO - Example of an Internal Link
On Page SEO – Example of an Internal Link

The words – What To See in Hong Kong – is linked to a page with that same title. It offers information about what sights to see in Hong Kong. So, when a reader is interested to find out more, they can click on the link and visit that page.

Internal links to a page are like votes. They tell search bots that the destination page has valuable and relevant information that readers will appreciate. This also makes it easier for the search engines to crawl your website as well as understand it.

Internal links also enhances user experience, and reduces bounce rates. By pointing to another page within your website that has more valuable and relevant information, you are helping your readers. It makes it easier for your visitors to explore your website. Also, as your readers continue to read more pages on your website, your bounce rates will be reduced.

Here are some tips on How to Do Powerful and Effective Internal Linking:

1. Use keywords to link

A lot of people write the words ‘Click here’, and then adds a link to these words. Just like now you have no idea what these words will take you to, it is the same for search engines. When search bots encounter these words, they too have no idea where the link for the words will go to.

It is better to write words that explain what the link will lead to. If it is about a specific topic, then write that specific topic. As shown in one of the images above, such an internal link is better. I attached that same image again for clarity.

On Page SEO - Example of an Internal Link
On Page SEO – Example of an Internal Link

As you can clearly see, the text tells a reader what topic the link will bring them to. So, when a reader is interested to find out more, they will click on that link.

2. Use links within paragraphs

In the same image above, you can see the hyperlink is done within a paragraph. This is ideal. It is natural. And I always advise people to write naturally.

Google and other search engines love it when we write naturally. As opposed to writing in such a way that is forced or just to please a search engine’s ranking algorithm.

3. Vary your keywords

There may be occasions when you would like to hyperlink to the same page more than once. This is not advisable. But I understand. I too have, at times, found opportunities to hyperlink to the same page on the same article.

When that happens, it is best to avoid using the same anchor text. This means using different words to link to that same page.

4. Don’t link to a page you are already on

This may sounds obvious but you will be surprised that many people do this.

Never link to the same article.

Remember – Internal Linking means linking to another page or post on your website.


Effective On Page SEO Technique #7 of 12 – XML Sitemap

How To Create A Website For Your Business - Site Architecture

A sitemap is the architecture of an entire web site. It tells Google and other search engines what pages and posts are in a website and how they are categorized.

With a sitemap, you need to create the XML sitemap. This can be easily done by an SEO plugin such as All in One SEO or Yoast. These plugins will create your XML sitemap automatically. You can then use the XML sitemap link and submit to Google Search.

Submission of XML sitemap to Google Search informs Google that your site exists, and makes it easier for Google to index your website and pages. This will help in indexing for your website. And as a result, helps in ranking of your website and web pages. The submission of XML sitemap should also be done for other search engines such as Yahoo and Bing.


Effective On Page SEO Technique #8 of 12 – No Duplicate Content

Here is something important that you, as a digital marketer, must know. Google and all search engines dislike duplicate content.

So, make sure that your website does not have any. If you need to create similar content on another page or website, use 301 redirect. Do not copy and the same content on that other page or website.

Also, use canonical tag. The canonical tag informs search bots which is the original content. Not sure how to do canonical tags? Speak to your webmaster about this.


Have you ever surfed a website, and landed on a page with a message as shown below?

On Page SEO - Page Not Found example
On Page SEO – Page Not Found example

Frustrating, isn’t it? And it also contributes to bad user experience. So, no wonder search engines do not like them too.

So do yourself a favor. Check broken links on your website frequently. And if any are found, make sure you correct them.

Need to know how to find and fix Broken Links? Here is Free Training for you.

On Page SEO - Find and Fix Broken Links - Click above image for Free Training
On Page SEO – Find and Fix Broken Links – Click above image for Free Training

All you need to do is give your email address. The training is Free. No credit card needed.


Effective On Page SEO Technique #10 of 12 – SEO Friendly URL

Some websites have pages or posts where the URL is automatically generated. These usually create really bad URLs where it has no meaning for search bots. E.g. https://domain.com/cat/?cid=7078

It is better to create URLs that communicate better, that tells search bots what the web page is about. E.g. https://domain.com/whiskey/irish-whiskey/jameson

As you can see from above, the whiskey called Jameson is within the category of Irish Whiskey, which is within the main category of Whiskey. This is very good practice for URLs. It informs the search bots about the product name as well as what product category it is under.

Here are a couple of additional tips for SEO Friendly URL:

  1. Use your keywords in the URL
  2. Separate the words with dashes – e.g. you can see the above keyword – Irish Whiskey – is written as irish-whiskey


Effective On Page SEO Technique #11 of 12 – Site Loading Speed

With 5G on the horizons, this may not be so much a concern. But for now, search engines like Google love fast loading websites. So, the speed that your site downloads to a browser, whether on desktop or mobile device, is a concern.

Before you decide to do anything about your website speed, test it out with one of Google’s site speed test tool – Page Speed Insights.

This Google tool is really useful. After it analyzes your website, it will provide you with suggestions on how to make your web page faster.


Effective On Page SEO Technique #12 of 12 – Mobile First – Mobile-Friendly Site

More and more people are using mobile devices. They use it to search for information, products, services and brands. They also use it to communicate with their network of friends and family as well as to socialize.

It is then no wonder that Google announced that they will be going Mobile First. And in 2019, this year, they will use the mobile version of content for indexing and ranking. Google has also hinted that non mobile friendly websites will be penalized; that is will be ranked lower.

It is very important for your website to be mobile-friendly. Sometimes this is also called a responsive website.

The first thing you need to do is to choose a theme that is responsive for your website. Or if it is hard coded, then make sure your programmers make your website mobile friendly.

Need to know if your website is mobile friendly? Google has a Mobile Friendly Test page.

Just like the above Page Speed Insights, this tool will analyze your website. And if there are any areas where your website is not mobile friendly, it will provide you suggestions on how to improve it.


Next, Off Page SEO

The above 12 On Page SEO Techniques for 1st Page Rank of your website is just the tip of the iceberg. There are many other factors to consider.

In my next article, I will share about Off Page SEO. With Off Page SEO and On Page SEO, you will have a very high chance of getting your websites on the 1st Page of Google and other search engines.

So, do join my mailing list to get updates when I publish new articles.


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When you sign up, add a comment below to let me know. The bonus is that you get me as your mentor. Who am I? I have over 20 years of digital marketing experience, and I can help you succeed as a digital marketer or in your online business. If you would like to know more about me, go to this page About Me.


If you have ANY questions or comments about this article, ANY at all, please submit them as comments below. I will be happy to help out.

May everything you do succeed & prosper!

Timotheus